Barbara Wardell and Ernesto Cullari: Geofencing

A Geofencing ad Agency, Barbara Wardell and Ernesto Cullari.

Barbara Wardell and Ernesto Cullari  are part of the family of advertising and marketing companies within Cullari Media.

Barbara Wardell is a seasoned marketing and ad professional with a background in specialty medicine.

Barbara matches customers to her clients’ strengths using GPS location data, significantly boosting foot traffic and online engagement.

Ernesto Cullari, Chief Marketing Officer at Cullari & Wardell, is a multifaceted talent in writing, commercial photography, and directing.

Barbara Wardell and Ernesto Cullari shared about:
  • Their niche in marketing, focusing on adapting to changing regulations like one in Palmdale, LA, which required their industrial property to be leased for medical use.
  • Their experience with geofencing, a marketing technique using satellites to target potential customers based on their location.
  • The family-run nature of their business and their commitment to seeing their clients grow, as it ultimately benefits them as well.

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